Fresh Scan: Sync-bot

and what's with that stadium in the background...?

Another magazine find, this time from the back cover of Make – which is coincidentally the subject of a large-ish essay I’m writing. Not strictly concerned with depicting the future, makers certainly affect aesthetics and the philosophy of progress, so I might throw it up here when it’s finished in addition to over on the parent site. Anyway, here we have anthropomorphic qualities being projected onto an what looks to be essentially an mp3 player. Personalizing and familiarizing yourself with such technology is fine, as long as you’re aware that you’re closing the gap between people and machines. When you call your car (or especially mass narcissistic tech like an iPhone) a she or a he, you are, as RAF member Jaron Lanier wrote in his 2010 book, perpetuating a” reduced expectation of what a person can be, and of who each person might become” (You are Not a Gadget p. 4)

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